Source. Eat. Fit.

Brand Identity | Package Design | Web Design | Illustration

Objective:
Source, Eat Fit is a local meal-prep business in Lincoln, Nebraska. The objective of this project was to rebrand the company creating a distinct identity from their main competitor Eat. Fit. Go.

Outcome:
The rebrand focuses on embracing the company's name, Source, and connecting the brand to that identity. This was executed by creating a nature inspired color palette and visuals that reinforce the narrative of fresh sourced foods. The deliverables for the project were a new logo, a business card, flyers, package design, and web design.

source_businesscard.png
source_pattern2.0.png
source_foodpackage_closup.png
source_21daychallenge_flyer.png
source_21daychallenge_flyer_zoomed.png